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An interview with Keylane’s CEO

KEYLANE September 13, 2022

Dr. Robin Keira, founder and CEO at Digitalscouting, a consulting and marketing agency based in Germany, recently interviewed Keylane’s P&C CEO Ron van der Broek to gain insights into his leadership vision, the challenges of delivery, and his grand plans for Keylane’s future.

A new leadership role

At the end of 2021, Ron took over the CEO position from Ralf Timmer, bringing a strong vision to the role that favours “trust over control”.

With a “make it happen” attitude, Ron firmly believes that all colleagues should be a part of Keylane’s journey, and by giving them the responsibility to make things happen, Ron clearly sets out his vision for a flat hierarchy driven by openness.

As you will frequently hear him say: “Better to ask for forgiveness than permission”. In the full interview, Ron discusses the challenges he faced in his first two weeks as CEO, and how he quickly grew comfortable in the role once the dust had settled.

Tackling market shortages

Keylane is renowned for delivering what it promises, but market shortages present a fresh challenge that piles on the pressure to deliver. To address these issues, Ron discusses how Keylane has intensified its relationship with partner Bearingpoint, and expanded into India.

Beyond the beer drinking countries

Keylane’s area of operations traditionally focused on the beer drinking countries: The Netherlands, Belgium, Germany and The Nordics. In the short to mid-term, Keylane will double down on these areas, but, looking to the long term, Ron envisions a future for Keylane beyond the beer drinking territories. However, developing robust country layers to support international ambitions takes several years of intense development, so watch this space!

If you would like to listen to the full interview, you can find it here.

And if you’d like to speak to one of experts about the potential Axon holds for your business, or would like a demo of Axon, please don’t hesitate to get in touch with us.


Keylane’s Axon platform

Axon is Keylane’s all-in-one SaaS administration platform empowering trust and operational excellence for Property & Casualty insurance companies. Axon supports the front, mid and back office processes during the lifetime of policies and claim reports. This all takes place in one system, supporting all channels: internet, extranet, intranet and web services. Make use of 100% web-based software in a secure private cloud environment that fully integrates with your own application landscape. An ISO 27001 and ISAE3402 certified environment that is robust, scalable and secure. No need to worry about installation, configuration, performance, upgrades, maintenance or disaster recovery. We take care of it all.